Source: https://dealerclaw.dev/about-us

# About DealerClaw.

**The AI agency for automotive.** Strategy and implementation to win in your market with AI.

[Let’s talk](https://dealerclaw.dev/contact)

## What DealerClaw does

### Set the strategy.

We assess your current state to identify where AI can create the greatest advantage and define how we’ll measure its impact.

### Implement the advantage.

We build the workflows, managed agents, and tools that put the strategy to work. Built on your existing stack or built custom for proprietary workflows.

### Keep it moving.

We support and improve the work as your needs, systems, and AI capabilities change. This includes hands-on training with all necessary departments and stakeholders to ensure that you and your people are also leveled up through our partnership, not just your systems.

## What makes DealerClaw different

### Automotive context from the start.

Founder Eric Dumlao spent more than a decade working directly with dealerships at Dealer Inspire. DealerClaw starts with the people, systems, and handoffs that make automotive work move.

### Strategy and implementation together.

We do not hand you a presentation and leave you to figure it out. We help define the opportunity, then build what the work needs.

### Access and approval are part of the work.

We agree on tools, accounts, information, and actions before implementation. Consequential external actions require authorized human approval by default.

## Who we partner with

We work with automotive leaders who want to turn AI into a real advantage in their market.

-   Dealership groups
-   Franchised dealerships
-   Independent dealerships
-   Automotive agencies

![Eric Dumlao visiting Google during his Dealer Inspire years](https://dealerclaw.dev/assets/about/eric-dumlao-portrait-480.webp)

## The founder behind DealerClaw

Eric Dumlao launched DealerClaw in August 2026 after more than a decade working directly with dealerships at Dealer Inspire. He started the company to help automotive businesses turn AI opportunity into work that creates an advantage.

[More about Eric](https://dealerclaw.dev/about)

## How DealerClaw works

### Talk through the opportunity.

Tell us where you want to win, what is changing in your market, and which people and systems are involved.

### Agree on the first move.

We define the first useful outcome and agree on access, approvals, fees, and service terms before work begins.

### Build, review, and improve.

We handle the implementation, bring the result back to the people who own the work, and support agreed improvements.

## What the work can look like

These published breakdowns show how strategy becomes implementation. Every engagement is scoped separately.

-   [**Website creative**](https://dealerclaw.dev/insights/dealership-website-creative-automation)
-   [**Vehicle acquisition**](https://dealerclaw.dev/insights/vehicle-acquisition)
-   [**Analyze reports across multiple sources**](https://dealerclaw.dev/insights/analyze-dealership-reports-across-multiple-sources)
-   [**Track competitor price changes**](https://dealerclaw.dev/insights/competitor-price-alerts)
-   [**Follow up on vendor support cases**](https://dealerclaw.dev/insights/dealership-vendor-follow-up-automation)

## Key facts

Company

DealerClaw

Type

AI agency for automotive

Launched

August 2026

Founder

[Eric Dumlao](https://dealerclaw.dev/about)

Core offering

AI strategy, implementation, ongoing support, and custom workflows

Pricing and terms

Scoped to the project and agreed before work begins

Website

[dealerclaw.dev](https://dealerclaw.dev/)

Contact

[eric@dealerclaw.dev](mailto:eric@dealerclaw.dev)

Founder social

[Eric on LinkedIn](https://www.linkedin.com/in/eric-dumlao-086b0227/)

## Frequently asked questions

### Is DealerClaw an agency or a software platform?

DealerClaw is an agency. We help dealership and agency partners with strategy and implementation to build AI-native operating systems and educate their teams.

### What does it cost?

Partnerships are priced based on workflow complexity, system integrations, and ongoing support. Pricing is discussed after a discovery call.

### How do we start?

[Send a message or book a meeting](https://dealerclaw.dev/contact) . We’ll schedule time remotely or in person to understand where you are today and how we can help you take the next step toward realizing the power and efficiency of AI-native systems and teams.

[Read the full DealerClaw FAQ](https://dealerclaw.dev/faq)

## Your next advantage starts here.

[Contact DealerClaw](https://dealerclaw.dev/contact)